A Best Practic Guide to Using Twitter at Scientific Conferences

Decide on a hashtag

  • Keep it short
  • Use sentence case to improve readability and accessibility

Promote your hashtag

  • Include your hashtag on collateral, including the programme.
  • Display a live feed of recent Tweets. This creates a feedback loop where questions, comments and discussions on Twitter are available for all conference users to view. It also improves understanding of Twitter as a communication tool and may encourage scientists to sign up.

Identify Tweeters

  • Ask attendees for their Twitter handles when they register.
  • Include Twitter handles on name tags in a large font. This allows people to easily identify and follow someone.
  • Create a list on Twitter of attendees and speakers. You may want to share this ahead of the conference so people can follow one another.
  • Ask presenter to include their Twitter handle (if they have one) on each slide. This makes it easier for people to live Tweet.

Create opportunities to upskill the community

  • Run a workshop for scientists who want to start using Twitter to learn how.
  • Have an easily identifiable person available to help people throughout the conference.

Create opportunities for networking

  • Include a “Tweet up” in the programme where attendees can get together and meet one another in person.

Create some guidelines

  • Ask attendees to be respectful of requests from presenters not to publish data.
  • Ask presenters to include a “no tweet” symbol on each slide and to remind audience members if their talk contains information they don’t want shared before and during their presentation.

Measure your effectiveness

  • How many Tweets were shared on your hashtag?
  • How many people participated in the conference through Twitter?
  • How many were in attendance versus participating from home?